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Why Grammy Attendees Didn’t Receive $36,000 Gift Bags This Year
The co-founder of the company famous for giving luxurious gift bags to Grammy attendees recently explained why they decided to skip the tradition this year. Instead of handing out expensive gifts to celebrities, they chose to do something meaningful—help wildfire victims. Hollywood’s award season is known for its extravagant giveaways, where A-list stars receive high-end products simply for attending. But this year, the Grammys took a different path. Distinctive Assets, a well-known celebrity gifting company, made a bold decision: instead of their usual luxury swag, they put together care packages